How we collect, use, and protect your information
Hero Training, LLC ("Hero Training," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, including Rello, Home Ready, Home Stretch, Market Intel, and related applications (collectively, the "Services").
By using our Services, you consent to the data practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services.
We collect information you provide directly to us, including:
When you use our Services, we automatically collect certain information, including:
We may receive information from third-party sources, including:
We use the information we collect for the following purposes:
| Purpose | Description |
|---|---|
| Service Delivery | To provide, maintain, and improve our Services |
| Account Management | To create and manage your account, process transactions, and provide customer support |
| Personalization | To personalize your experience and provide tailored recommendations through Milo |
| Communications | To send service updates, security alerts, and marketing communications (with consent) |
| Analytics | To analyze usage patterns and improve our Services |
| Security | To detect, prevent, and address fraud, abuse, and security issues |
| Legal Compliance | To comply with legal obligations and enforce our terms |
We may share your information when you direct us to do so or give us consent.
We share information with third-party service providers who perform services on our behalf, including:
If Hero Training is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
We may disclose your information if required by law, court order, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
We may share aggregated or de-identified information that cannot reasonably be used to identify you.
We retain your information for as long as your account is active or as needed to provide you Services. We may also retain information to comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will delete or anonymize your personal information within 90 days, unless retention is required by law.
We implement appropriate technical and organizational measures to protect your information, including:
However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information.
You can access and download a copy of your personal information through your account settings or by contacting us.
You can update or correct your account information at any time through the Services.
You can request deletion of your personal information by contacting us. Note that we may retain certain information as required by law or for legitimate business purposes.
You can opt out of marketing communications by clicking the "unsubscribe" link in our emails or adjusting your communication preferences in your account settings.
Most web browsers are set to accept cookies by default. You can usually modify your browser settings to remove or reject cookies. Note that removing or rejecting cookies may affect the functionality of our Services.
Our Services are not directed to children under 18. We do not knowingly collect personal information from children under 18. If we learn we have collected personal information from a child under 18, we will delete that information.
Hero Training is based in the United States. If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our Services, you consent to the transfer of your information to the United States.
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to:
To exercise these rights, please contact us at [email protected].
This section specifically addresses how we handle information related to our SMS/text messaging program.
When you opt in to our SMS program, we collect:
We use your phone number and SMS consent to:
Hero Training does not sell, rent, or share your phone number with third parties for their marketing purposes. Your phone number is only used by Hero Training to send you messages you have consented to receive or transactional messages necessary for our Services.
You can opt out of SMS marketing messages at any time by replying STOP to any text message. You may also email [email protected] or update your preferences in your account settings. For help, reply HELP to any message.
Message frequency varies, up to 4 messages per month. Message and data rates may apply depending on your mobile phone service plan. Check with your wireless carrier for details.
We use third-party messaging service providers (such as Twilio) to deliver SMS messages. These providers process your phone number solely to deliver messages on our behalf and are contractually prohibited from using your information for any other purpose.
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Hero Training, LLC
Salt Lake City, Utah
Email: [email protected]
General Inquiries: [email protected]
